Tag: SEO
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Shorter, smarter URLs
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Today we began more widely implementing the mod_rewrite apache module to rewrite some of our ugly URLs. For example, the URL for a news story previously had been http://www.gustavus.edu/news/index.cfm?id=1658. That very same story can now be accessed at http://www.gustavus.edu/news/1658. Likewise, Eric Dugdale’s class schedule can now be accessed from http://www.gustavus.edu/oncampus/facultyschedules/edugdale instead of http://www.gustavus.edu/oncampus/facultyschedules/index.cfm?action=view&username=edugdale. While this…
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Google Ranking Factors
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Trying to get a high page ranking for your website in Google can be challenging, especially if you don’t know what they are looking for. Well, some very smart webmasters have made some educated guesses as to what Google is looking for and have published their Google Ranking Factors – SEO List. There are “over…